B2B markets differ from retail marketing in a number of ways. Both have their own ways of trading. As a B2B marketer, you aim on convincing your customers to buy your product by making them understand about a new offer.
More information at: http://www.made-from-india.com/article/How-do-customers-decide-what-to-buy-1213.html
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On February 01 2013 at United States 51 Views